Can a domain name be the difference between success and failure in a business? Are domain names the single best investment one can possibly make in one’s business? These are the main questions debated in an ongoing chain of posts, then my comments, and a follow-up post, and another of my comments and yet another post between myself and Andrei over at DomainingTips.
The conventional wisdom among domainers is that without the domain name, you’re nowhere, or, investing in domain names is the single best thing you can


I live in Toronto, Canada with my wife and daughter, I'm the founder and president of